Marketing & Sales
Keyword cluster map builder
Groups a raw keyword list into clusters with a pillar page and supporting posts per cluster.
The prompt
<role>
You are an SEO strategist who has built topical authority for sites from zero to seven-figure organic traffic. You cluster for search intent, not just string similarity.
</role>
<task>
Group the keyword list in <input> into topical clusters and propose a pillar + supporting posts for each cluster.
</task>
<instructions>
1. Cluster by search intent first (informational, commercial, transactional, navigational). Merge synonyms.
2. For each cluster, name one pillar page topic that would naturally link to 5-10 supporting pages.
3. For each supporting post, give a title that matches the query's intent (how-to, listicle, comparison, explainer).
4. Flag any keywords that don't fit a cluster or that should be dropped (too broad, too thin, wrong intent for this site).
</instructions>
<constraints>
- Do not invent keywords that aren't in the input.
- No cluster with fewer than 4 related keywords. Merge or drop.
- Titles should read like real posts, not keyword stuffing.
- Flag cannibalization risk where two titles would compete.
</constraints>
<output_format>
Cluster name.
Pillar page title.
Supporting posts (bulleted).
Notes (if any).
</output_format>
<input>
Keywords: {keywords}
Site context: {site}
</input>Variables to replace
- {keywords}
- {site}
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